Operation Yao Ming
the Chinese sports empire, American big business, and the making of an NBA superstar
Chronicles the story behind the emergence of China's two great basketball prodigies, Yao Ming and Wang ZhiZhi, and examines how they were handled in a tug-of-war between East and West, how their careers reflect the role of sports in big business, and how the NBA marketed a world superstar.
Gotham
2005
9781592400782
book
Holdings
| hid | mid | miid | nid | wid | location_code | location | barcode | callnum | dewey | created | updated |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1246074 | 4921569 | 2312 | 202137 | 299325 | HFHS | 264 | T 1300662 | BIO YAO | 920 | 1581465224 | 1736518457 |