Advertisements

Discusses the history of advertising and describes how businesses use advertisement to target consumers, taking a look at print, Internet, and television ads as well as viral marketing.

Smart Apple Media
2010
9781599203454
book

Holdings

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1403149505509623362541948389RHRO407T 27834659.1 CON659.115814652241736518457
1717410532800524312541948389BPFW119BPFW063301659.1 CON659.115825759371742569409
2027388560587024572541948389GROL244GROL007618659.1 CON659.115825759371742569409