women consumers

Type: 
Topical Term
Subfield: 
a
Alias: 
women consumers

From Paris to Providence

fashion, art, and the Tirocchi dressmakers' shop
2000

Advertising to the American woman, 1900-1999

2002
Explores how the mass production of consumer goods, the development of the advertising industry, and the evolution of women's roles in society progressed through the twentieth century.

Can't buy my love

how advertising changes the way we think and feel
2000
Examines the influence of advertising on consumers, and presents evidence to support the author's argument that advertising causes and contributes to many of the problems experienced by women and girls in modern society.

Deadly persuasion

why women and girls must fight the addictive power of advertising
1999
Explains why women and girls are more susceptible to the lure of advertising.
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