Discusses issues related to entrepreneurship; describing what it is, how to build a business, the external environment and competitive landscape, and internal structures and processes.
Provides an introduction to the structure and performance of the American economy; examines how the stock market works; describes the economic roles of businesses, households, and the government; and addresses topics such as globalization and immigration.
Traces the development of the corporate form of business over the course of one thousand years, and uses a wealth of examples to show the major characteristics, governing rules and regulations, operation, and future of the corporation.
