At the opening of a new toy store, Curious George makes a mess and gets into trouble, but the owner soon sees that things aren't as bad as they appear.
Molly's grandfather offers to take her to a huge toy store in New York City and buy her one toy, but he does not realize what a difficult time Molly will have making a decision about what to buy.
Placed on a dusty top shelf by the toy store owner, a doll who is not as new or pretty as the others still hopes that on Christmas Eve someone will come to take her home.
Mr. Magorium's magical toy store turns gray with grief when he declares his time is over, but things come to life again when his clerk Mahoney and the accountant Henry learn to believe in the magic with all their hearts.
Martin Bridge, a big fan of television space cadet Zip Rideout, has a number of experiences, including being locked in a toy store with scary mannequins, that make him realize he is growing up.