After Steve / Mickle, Tripp

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9780063009813
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afterstevehowapplebecameatrilliondollarcompanyandlostitssoul

After Steve

how Apple became a trillion-dollar company and lost its soul
  • Mickle, Tripp
Examines the path of Apple after the death of Steve Jobs and how the selection of Tim Cook as his successor led to the prioritization of revenue growth over innovation.
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