mass media

"Introduces readers to the media literacy skills needed to evaluate and understand the difference between fact and opinion in media. Includes a hands-on activity related to media literacy"--Provided by publisher.

"The author... shares new insights into the ongoing war for media profits to argue that digital media is failing as a profit generator and that a new age of television will be pursued by major advertisers"--OCLC.

"Child psychologist Jennifer W. Shewmaker contends that the manner in which a child is raised influences how they respond to media messages, particularly those shaded by sexual overtones. This text takes a hard look at the impact of advertisements, products, and entertainment on a child's psyche and offers strategies for helping kids become critical, active media consumers"--Jacket flap.

Authors debate the issue of whether viewing media violence has benefits or whether viewing media violence can lead young people to violence.

Lauren believes she has met her soul mate under the stars at the local planetarium but before she can learn his name, she is forced to leave, so when she learns that a guy named Riley is looking for the girl he met at the planetarium, Lauren is thrilled, until she finds out that hordes of girls are claiming to be her.

"The frenzied news coverage during a political election is unstoppable. Political ads also bombard you from every source--websites, TV, radio, and print. Then there are the memes, links, and video clips that show up through social media. Are these just annoyances, or do media messages actually shape an election's outcome? News outlets, campaign staff, and even members of the public use many forms of media for different purposes: to explain candidates' platforms, to explore issues, to expose controversy, and more. Some messages are biased, while others try to be balanced. Examine opposing viewpoints on some of the key issues involving media's role and consider for yourself what power media has to influence the election process"--From the publisher's web site.

Presents a full-color textbook that teaches students media literacy skills that help them filter information, identify sources of bias, critically assess all types of media, and navigate a media world. Features vignettes, chapter timelines and summaries, infographics, term definitions on each page, and online resources.

Presents news articles about social movements in modern world society, offering critiques of the actions of President Obama as well as a variety of modern news stories, such as in Benghazi, "Fast and Furious," climate change, and green energy.

Presents an examination of the new digital media and technology practices of American youth, including text-messaging, the use of social media, and gaming.